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Direct Farm Manitoba is actively involved in advocating for the interests of its member markets and farmers.  In addition to this, our members have access to a number of other important benefits, including a farm or market profile on DFM’s website, promotion of the direct marketing sector throughout the season, and special events and programs.

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2022 Virtual Direct Farm Marketing Conference Program

Speaker Information

Tuesday February 1st

7pm Organic Vegetable Certification 101– Join us for an evening virtual workshop. We will hear from a representative from Pro-Cert about first steps in transitioning your farm to organic, then there will be a chance to ask questions from the panel of certified organic vegetable growers. This session is presented in collaboration with Manitoba Organic Alliance (MOA).

Wednesday February 2nd

7pm Labour on the farm: options (virtual): panel

Thursday February 3rd

9am Opening Remarks and Introductions: Hon. Ralph Eichler, Minister of Agriculture and Resource Development; Brian Mayes, Winnipeg City Counsellor, Chair of the Winnipeg Food Council; Phil Veldhuis, President of Direct Farm Manitoba

9:15-10:15 am Treaty Land Sharing Network: details coming.

12-1pm Lunch with a fellow farmer

2-3pm Market Gardening Pricing Panel

2-3pm Session TBA

7-8:30pm Farm Transition Café: Dana Penrice (Young Agrarians) How we steward the transition of farm land and businesses from one generation to the next is going to have a major impact on the future of agriculture and the food system. Join us for a participatory discussion and chat with fellow farmers about the opportunities and challenges of farm transition.

Friday February 4th

9-10am Content Marketing: Telling and selling your farm story: Gelaine Santiago. Gelaine’s work involves helping small businesses and purpose-driven entrepreneurs elevate their online storytelling to reach passionate audiences and create meaningful, positive change. Join us in this session to learn more about the power of sharing your farm’s story!

12-1pm Lunch with a fellow farmer

2-3pm Drought Resistant Pasture Management: Pamela Iwanchysko (Manitoba Agriculture and Resource Development); panelists tba

2-3pm All About Flowers: the ins and outs of flower farming: Lourdes Still (Masagana Flower Farm and Studio), Jodi Friesen (Miss Millie’s Flower Farm). Join Lourdes and Jodi as they talk about how they got started in flower farming, the joys and challenges they have encountered on their journeys, as well as practical information on growing and marketing flowers.

7-8:30pm Happy Hour: Managing our farms in a changing climate (group discussion). Grab a beverage and some snacks and join us we discuss the challenges of our changing climate and the ways we are adapting.

Saturday February 5th

9-10:15am Farm/Life Balance: the balancing act (keynote): Shannon Hayes (Sap Bush Hollow Farm)

12-1pm Fruit topic (tba)

12-1 pm Agricultural Photography: Christel Lanthier (Ferme Fiola)

2:00-3:00pm Direct Farm Manitoba AGM and Closing Remarks